Lessons from Gen Con


My Booth at Gen Con 2014

Gen Con 2014 has come and gone, and it was my best Gen Con yet! I won first place in the Art Show for my painting “Freyr’s Last Stand,” I sold original paintings, drawings, prints, and playmats. I also did several sketches and custom drawings for folks. On top of all that I got to hang out with old friends, and make new ones, I talked with Art Directors and other business folks about the possibility of working together, I both gave and received portfolio reviews, and as if that’s all not enough I got to spend five days with my wife in the middle of gaming mecca. Needless to say it was a great convention!!!


My Fancy 1st Place Ribbon!

As I look back on Gen Con 2014 I realized I learned some valuable lessons. I may do a future post on some of these things, but for now I’ll just list them.

– Take the time to get to know your customers. I’ve had folks come back to see me every year at Gen Con for the last 6 years. I’ve gotten to know them, and their families, and many of them I consider friends.

– Learn about sales, it’s almost as important as learning to paint.

– Get excited about your art. If you’re not excited about it, chances are no one else will be either.

– Start a mailing list. I had fans of my art chastising me for not telling them I had a mailing list. I was worried I was bothering people, but instead discovered that folks wanted to hear about my art, and they were excited to know they didn’t have to wait until next Gen Con to find out what I was up to.

Thanks again to all the people that make Gen Con possible. See you guys next year!


Freyr finds a new home!


as does the Mantis Clan Champion!


and the drawing I did of Freyr and Troll Tea!


To see more of my work or to contact me for availability to help with your project, please visit: http://www.samflegal.com

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