The Illustrated Havamal is real!


I can hold the book in my hands!

“The Illustrated Havamal” is a real book! I can hold it in my hands, and all the pre-order copies have been mailed out! I’ve made the book available in my store.



“The Hávamál” is a collection of ancient Norse wisdom, thought to have been written down in about 1270 CE. The title, Hávamál, translates as “Sayings of Har.” Har is the High One, another name for Odin, hence the ancient text means “Sayings of the High One.” These sayings are a collection of poetry, offering insights and wisdom to help one lead an honorable life.

One theory about “The Hávamál” is that before it was written down, it represented a way to pass knowledge from one generation to the next. These wise sayings were done in verse in order to work as a mnemonic devise. As a youth transitioned to adulthood, part of his rite of passage would be to memorize the lore of his people. The same way that songs and rhymes make things easier to remember today, much of the lore and wisdom of the tribe was passed down in verse.

With the Christianization of the North, scholars took it upon themselves to preserve their ancient culture by writing down these verses. The greatest collection of preserved poetry is “The Poetic Edda,” one section of which is “The Hávamál.”


How did this project start?

Starting in December 2015, Sam Flegal dedicated a month to illustrate “The Hávamál.” Each day he did a different ink drawing based on a verse from the ancient Norse text. In order to harness inspiration, he started with random ink blobs, and then meditated on the text. Once things felt right, he approached the ink blobs, and with the text in mind began to find shapes and forms within the randomness. Each drawing was made using brush and ink. Even though it took Sam a little longer than a month, he managed to complete 31 ink drawings. In preparation for this book, Sam did 12 more ink drawings!


You can get your copy of “The Illustrated Havamal” HERE.


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